Rudolf-Gustav Hanni
Seik founder
What would life be like without adventure?
Our journey began when we were 8th grade students publishing a Happy Calendar. We noticed that people around us weren’t as happy as they could be. Uncertain if it was the grey, dark winter or something else, we decided to take action. We created a calendar with daily challenges like “”Hug,”” “”Smile,”” or “”Drink milk.”” These simple activities bring joy every day. In our first year, we released 1,000 calendars that sold out within weeks, inspiring us to continue.
Five years later, we rebranded as SEIK Publisher and expanded our reach across the Nordics, Central Europe, and beyond. Our goal remains the same: to inspire people, offer adventure, and spread happiness. Over the years, we’ve launched more than 1,000 products in 15 or more languages.
Today, we’re still a small team of young, creative individuals, constantly seeking fresh ideas to inspire you.